How to increase your Twitter followings

Twitter is a great micro-blogging social media which can boost your business if used correctly. It can help you to build your brand, bring in followers and helps you to meet your future customers. Twitter is a great way to improve your digital presence. Here are few ways to increase your twitter followers:

Content is the king here

It is all about content. Tweet content that is informative and engaging to read. You need to publish content that is worth sharing. People are very active on Twitter and tend to check their feed very often. It is important to keep sharing useful content.

Use tools to track

It is very difficult to juggle between various social media profiles and share same post on different accounts. Use tools like Tweetdeck which has been recently acquired by twitter itself is a Great tool. And there are several other tools like Buffer, Hootsuite and Twiends which help you to schedule your Twitter posts and track them.

Follow others to get more twitter following

The main skill to master here is art of following. You need to follow others so that they follow you back. Followers are very important as they are real people who wants to be updated about very new tweet that you make. They can be converted into leads for your business.

Keep customizing your Twitter Bio

Your Twitter says everything about you in 160 characters. You need to create your twitter bio in such a way that they match the most searched keywords. You need to keep it simple, avoid artistic poems or scribbles that makes your bio ambiguous. You also need to avoid slangs and rude language. You can make it a bit humorous.

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How to Build Reputation for Your LinkedIn Profile?

Social media— these two simple words have rocked the world with their powerful reach and connectivity. It is one of the highly effective tools which bind people together, opening new windows of opportunity for the masses. Be it our friends, family, customers, clients or business associations, reaching out to build upon the relationships is now easier with access to the internet world being available on the go. Coming onto professional connections, there is no better platform than the LinkedIn which started in 2003 as a humble site go-to network. However, till date it has risen on the ranks to become the best portal for business connectivity. 332 million users make use of LinkedIn everyday with the reports suggesting that the new user subscription increases by two every second.

LinkedIn requires its members to create a strong and effective user profile in order for them to reap maximum benefit from the portal. It is important to remember that apart from being bold, your profile must also be able to gather popularity among the horde of other LinkedIn profiles.  Here are some tips to build reputation for the same.

1. Fill out all the details of your profile

While creating your profile page, make sure to provide all the necessary details, making it a “fully completed” profile. This small step is sure to make your profile forty times more visible in the search results as opposed to the profiles which have a few details leftover. Categories such as education, skills, location and industry as well as work experience are a must to be filled out properly. 

2. Churning out a good professional headline

Professional headline of your LinkedIn profile is most often overlooked with its necessity being cited as immaterial. Contrary to this belief, it is an essential part of you profile and must be given attention along with creativity. Newer connections showcase your name and the headline. Hence the other person can identify you and your profile without any hassles.

3. Making connections of essence

LinkedIn will offer a wide number of connections for your perusal. Quality always wins over quantity. Hence be very careful in selecting your connections. This will in turn affect your profile in a positive manner as more and more relevant associations will be offered to you. Effectiveness and efficiency would also increase as an aftermath without resulting in any time wastage.

4. Posting information that is of interest

Interesting content that reflects your personality, interests etc make for a better content material than the rest and attracts like mined people. Communicating with such personalities enables you to make higher number of quality connections which may come handy in future. Likable content posting opens wider opportunities for the individuals to learn newer and better things.

Hence these are some of the steps that you could take up to improve your stance in LinkedIn.

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Advantage Of Web Analytics for Business Growth

Web analytics is the process of measuring site statistics and analyzing traffic behavior. Here are there of the main benefits of web analytics. It is typical for any business to do some data analysis. Data analysis is used to determine sales, profit, loss rate, and market interest. 

           Web analytics has been gaining steady popularity among websites, blogs and portals. It is used to analyze market trends and to identify website users or visitors. It is also used to determine the behavior of website users. It is a great tool to determine your latest website trends and your visitors’ or users’ preferences in terms of site features. Here are the benefits of web analytics.

1.      It helps monitor your visitors and users

With web analytics, you would know how long your visitor stayed in your website, who they are and where they came from. You will be able to know their click streams, the keywords they used, and how they came to be in your website (referrer pages, search engines, etc).

2.      It can help you optimize your website

Once you have carefully studied the actions of your visitors or web users, you would be able to act accordingly in order to optimize your website. You could also improve, streamline or reshape site navigation to better assist your site users or visitors.

3.       It can help you formulate a sales and e-marketing plan

Web analytics will be able to assist you in preparing for an e-marketing plan and course of action. You would also be able to enhance other programs that you have already employed like pay-per-click or PPC advertising. You would be able to get more clients, as well as monitor and keep your clients interested.

Networking : The Magical Wand of Business

We often get to know someone and they hand us over their business card; sometimes these business cards appear to be of no use while other times them actually seemed to be a ray of hope. This common business practice of exchanging business cards, socializing in a formal event or connecting with more individuals from the aspects of networking.

Networking is a common practice that is followed in the business in order to grow and bring in efficiency in the work. There is a common quote that goes well with the networking – “You don’t need to know everything, you just need to know the right people to do the right things.” Networking in business acts as a bridge that takes you from one end to the, from problem to the solution, from a need to the fulfiller.

Benefits of being friends

Experienced advice

Opportunities

Positive attitude

Helping hand 

While forming networks can turn out to be one of the best moves of yours at the same time choosing the right kind of network is crucial. Often your network makes or breaks your business.